Ahmadrad F, Saberi Zafarghandi M B, Azami E, Aqeli M, Deylami Azdi S. A Canonical Correlation Analysis of Virtual Social Media Usage Patterns and Psychosocial Outcomes. IJPCP 2025; 31 (1)
URL:
http://ijpcp.iums.ac.ir/article-1-4509-en.html
1- Department of Assessment and Measurement, Faculty of Psychology and Education, Allameh Tabatabaei University, Tehran, Iran. , F_ahmadrad@atu.ac.ir
2- Department of Addiction, School of Behavioral Sciences and Mental Health (Tehran Institute of Psychiatry), Iran University of Medical Sciences, Tehran, Iran.
3- Department of Assessment and Measurement, Faculty of Psychology and Education, Allameh Tabatabaei University, Tehran, Iran.
4- Department of International Relations, Faculty of Law and Political Science, Allameh Tabatabaei University, Tehran, Iran.
5- Department of Clinical Psychology, Faculty of Medical Sciences - Dr. Meftah, Islamic Azad University, Tonekabon Branch, Rasht, Iran.
Abstract: (41 Views)
Objectives With the expansion of communication technologies and widespread internet accessibility, the use of virtual social media (VSM) has become popular. This study aimed to examine the relationships between VSM usage patterns and psychosocial outcomes.
Methods This is a descriptive-correlational study conducted on 413 residents of Tehran, Iran, who were selected via multi-stage cluster sampling. Data collection was done using Social Media Sites Addiction Scale- Iranian version (SMSAS-IR), which assesses eight domains (Online social interaction, mood swings, compulsion, extensive interactions, educational/instructional impact, relapse, harmful leisure activities). Canonical correlation analysis was used to examine the relationships between study variables.
Results Most people used VSM for 2-4 hours a day (41.6%). Additionally, 56.7% used VSM every night for 15 minutes before going to bed, and 39.2% used VSM every morning for 15 minutes after waking up. Only 7.7% reported that they used VSM during eating food for 15 minutes on all days. The VSM usage patterns demonstrated a significant correlation with psychological outcomes (r=0.72, P<0.001). This canonical set accounted for 47% of the variance shared by two-variable sets. Among usage patterns, those with the highest canonical loadings included: Daily usage (0.85), usage before bedtime (0.75), and usage immediately after waking up in the morning (0.73). Among the psychosocial outcomes, the variables with the highest canonical loadings included compulsion (0.46) and mood swings (0.4).
Conclusion Maladaptive VSM use is correlated with adverse psychological outcomes. These findings underscore the need to improve VSM usage management through educational programs and interventions.
Type of Study:
Original Research |
Subject:
Psychiatry and Psychology Received: 2025/05/11 | Accepted: 2025/11/9 | Published: 2025/12/10